How can we help you

How can I attract new clients? How can I increase satisfaction and loyalty? Where can I best position my brand(s)? How should I position compared with competitors? What channels can I use? Does my communication work?

To find gold, you have to dig. As the founders of motivational research and as the researchers of today, we work with you to develop an approach that provides an answer to your questions.

Qualitative research

Consumer behaviour is strongly driven by emotional and intuitive factors. Our diagnostic methods, initially developed by our creators, will guarantee a thorough understanding of what drives people.

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Quantitative research

Segmentation, tracking, brand equity, customer satisfaction research, pricing or concept testing? With a quantitative analysis, you will have the figures at your fingertips to enable you to take well-thought-out decisions.

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Big Qual

Your brand is what people say about you when you are not present. With CrowdPulse, we identify the most convincing arguments for great marketing strategies using big data.

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Ethnic research

Increasing diversity means that your target public is changing. As much as 20 per cent of your market may be untapped. Together with Tiqah, we specialize in diverse communities, including Muslim consumers.

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Neurodiagnostic research

Is your communication material effective? With the neuromarketing tool Evaluate, we measure the reaction of the brain in an objective way and we optimize your TV advertising spots, advertisements, logo and/or text.

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Advice and guidance

Thinking ahead together. Beyond just the data and for longer than just during the research. Only in this way can market research also be of structural value to your organization.

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